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Accrue Software
Apple Computer
Mac OS Brand Identity
Mac OS Themes
Making It Macintosh
Portable CD-ROM Player
Avid Technology Berkeley Systems
GAP
Hewlett-Packard
Monterey Bay Aquarium
Netscape
Packet Video
SEGA of America
Symantec
Zadu
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In 1994, ten years after the introduction of the original Macintosh, Apple
asked us to propose a way to update the appearance of the once revolutionary
graphical user interface. By this time, many other operating systems were
using similar designs like Windows, OS2, and Next. How could Apple regain
the lead?
In addition to the engineering and other innovations being made at that
time, we presented a radical new approach to the Mac's visual design. Rather
than create a single updated version, we proposed that there should be many
new and diverse appearances over the same underlying functionality. During
the next two years, we developed a strategy for a whole universe of unique
interface environments called "themes" (including special fonts, animations
and sounds) while the engineers at Apple reworked software down to the
kernel itself to make it all happen.
In the end, the Appearance Control Manager and theme fonts were released, but the themes themselves were held
back.
Years later, the concept of multiple appearances was reborn on the web as a
new movement of "skins."
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